Page6 I. Background
Page8 II£®Definitions
Page8 III. Methodology
Page9 ¢ô. Summary
Page11 ¢õ. Text
Page11 1. Definition and Classification of Email
Page11 1.1 Definition of Email
Page11 1.2. Classification of Email
Page11 1.2.1 Free Email
Page11 1.2.2 Personal pay Email
Page11 1.2.3 Enterprise Email
Page11 1.2.4 Mobile Phone Email
Page12 2. Features and Development of Global Email Market
Page12 2.1. Number of Global Internet Users 2001-2010
Page13 2.2. Number of Global Email Accounts 2001-2010
Page14 3. Features of Email Market in China
Page14 3.1. Features of China Email Market in 2005
Page15 3.2. Analysis on Development Phases of Email Market in China
Page15 3.2.1 Analysis on Development Phase of Free Email in China
Page16 3.2.2 Analysis on Development Phases of Pay Email in China
Page17 3.3. Analysis on Industry Value Chain of Email Market in China
Page18 4. Analysis on Overall China Email Market in China
Page18 4.1. Number of China Internet Users 2001-2010
Page19 4.2. Number of China Email Users 2003-2010
Page20 4.3. Average Number of Email Accounts Owned by Each China Internet User 2001-2010
Page21 4.4. Number of Email Accounts in China 2001-2010
Page22 4.5. Number of Email Accounts in China by Genre in 2005
Page23 4.6. Sales Revenue of China Email Market in 2005
Page24 5. Analysis on Personal Email Market in China
Page24 5.1. Number of Free Email Accounts in China 2002-2010
Page25 5.2. Share of China Free Email Operators in Terms of Registered Accounts in 2005
Page26 5.3. Features of Personal Pay Email Market in China
Page26 5.4. Market Share of China Personal Pay Email Operators in Terms of Registered Accounts in 2005
Page27 5.5. Number of Personal Pay Email Accounts in China 2004-2010
Page28 5.6. Market Share of China Personal Pay Email Operators in Terms of Revenue in 2005
Page29 5.7. Market Size of Personal Pay Email Market in China 2003-2010
Page30 6. Analysis on Enterprise Email in China
Page31 6.1. Summary of Enterprise Email
Page32 6.2. Market Size of Enterprise Email Market in China 2004-2010
Page33 6.3. Number of Enterprise Email Accounts in China 2004-2010
Page34 6.4. Market Share of China Enterprise Email Operators in Terms of Revenue in 2005
Page35 6.5. Comparison on 6 Major Enterprise Emails
Page35 6.5.1 Availability of Mainstream Features
Page37 6.5.2 Service Indexes
Page38 6.5.3 Price
Page39 7. Analysis on Cell Phone Email
Page39 7.1. Development Trend of Email Business
Page40 7.2. Definition and Features of Cell Phone Email
Page42 7.3. Development of Mobile Email in China
Page44 8. Analysis on Email Operators
Page44 8.1. Netease
Page44 8.1.1 Overview
Page45 8.1.2 Major Operation Index
Page45 8.1.3 Brief Introduction to Netease Email
Page48 8.1.4 Profile of Netease Email User in 2005
Page49 8.2. Sohu
Page49 8.2.1 Overview and Major Operation Index
Page50 8.2.2 Brief Introduction of Sohu Free Email
Page51 8.2.3 Brief Introduction of Sohu Personal Pay Email
Page52 8.2.4 Brief Introduction of Sohu Enterprise Email
Page53 8.2.5 Profile of Sohu Email User in 2005
Page54 8.3.YAHOO
Page54 8.3.1 Overview
Page55 8.3.2 Profile of Yahoo Email User in 2005
Page56 8.4. Sina
Page56 8.4.1 Major Operation Index
Page57 8.4.2 Brief Introduction of Sina Free Email
Page58 8.4.3 Brief Introduction of Sina Personal Pay Email
Page59 8.4.4 Brief Introduction of Sina Enterprise Email
Page60 8.4.5 Profile of Sina Email User in 2005
Page61 8.5. Hunan Mobile Cell Phone Email
Page63 9.1 Analysis on Overall Using Habits of Email
Page63 9.1.1 Email Penetration Rate
Page64 9.1.2 Proportion of Email Number Owned by Netizens
Page65 9.1.3 Daily Average Number of Emails Sent by Netizens
Page66 9.1.4 Frequency on Clearing up Email by Netizens
Page67 9.1.5 Way to Receive Emails by Netizens
Page68 9.1.6 Aspects to Improve about Email Currently Used by Netizens
Page69 9.1.7 Concerning Functions of Email by Netizens
Page70 9.1.8 Level of Some Email Functions Demanded by Netizens
Page71 9.1.9 Type of Email Frequently Used by Netizens
Page72 9.1.10 Type of Email Most Frequently Used by Netizens
Page73 9.1.11 Main Contact Target of Email Used by Netizens
Page74 9.2. Analysis on Free Email Users
Page74 9.2.1 Used and the Most Frequently Used Free Email by Netizens
Page75 9.2.2 Most Frequently Used Free Email by Netizens
Page76 9.2.3 Survey on Overall Satisfaction Level for Major Free Email Services
Page77 9.2.4 Survey on Satisfaction Level for Customer Service of Major Free Email Services
Page78 9.2.5 Survey on Satisfaction Level for Capacity of Major Free Email Services
Page79 9.2.6 Survey on Satisfaction Level for Linking Speed of Major Free Email Services
Page80 9.2.7 Survey on Satisfaction Level for Anti-Virus of Major Free Email Services
Page81 9.2.8 Survey on Satisfactory Level for Anti-spam of Major Free Email Services
Page82 9.2.9 Time Length of Free Email Used by Netizens
Page83 9.2.10 Factors of Consideration for Choosing Free Email
Page84 9.2.11 Status of E-magazine Subscription of Free Email Users
Page85 9.2.12 Status of Spam Received by Free Email users
Page86 9.2.13 Way of Dealing with Spams Received by Free Email Users
Page87 9.2.14 Proportion of Clicking Ads in Emailbox of Free Email Users
Page88 9.2.15 Proportion of Free Email Users Planning to Apply for a Pay Email in the Future 1 Year
Page89 9.2.16 Reasons For Free Email Users to Use Pay Email
Page90 9.2.17 Pay Email to Be Purchased by Free Email Users
Page91 9.2.18 Free Email User¡¯s Attitude toward Callback of Emailbox in Long-time-no-use
Page92 9.3. Analysis on Users of Personal Pay Email
Page92 9.3.1 Personal Pay Email Used and the Most Often Used by Netizens
Page93 9.3.2 Most Often Used Personal Pay Email by Netizens between 2004 and 2005
Page95 9.3.3 Survey on Importance of Personal Pay Email Brand and Image
Page96 9.3.4 Survey on Satisfactory Level for Customer Service of Major personal Pay Email
Page97 9.3.5 Reasons of Consideration for Users to Choose Pay Email
Page98 9.3.6 Expectations of Netizens for Personal Pay Email
Page99 9.3.7 Factors of Being an Outstanding Brand of Personal Pay Email Provider
Page100 9.3.8 Monthly Cost for Personal Pay Email Usage
Page101 9.3.9 Attitude toward Prices of Current Personal Pay Email
Page102 9.3.10 Price Acceptable for Personal Pay Email Users
Page103 9.3.11 Used and the Most Often used Payment Way of Personal Pay Email
Page104 9.3.12 Most Often Used Payment Way of Personal Pay Email
Page105 9.3.13 Satisfactory Capacity of Personal Pay Email
Page106 9.3.14 Email Functions Concerned by Personal Pay Users
Page107 9.3.15 Proportion of Pay Users Who Have Changed Their Email Accounts/Providers
Page108 9.3.16 Reasons for Personal Pay Users to Change Email
Page109 9.3.17 Reasons for Personal Pay Users to Cancel Email
Page110 9.4. Analysis on Enterprise Email Users
Page110 9.4.1 Brands of Enterprise Email Used by Company Users
Page111 9.4.2 Reasons for Company User to Use Enterprise Email
Page112 9.5. Analysis on Cell Phone Email Users
Page112 9.5.1 Provider Status of Cell Phone Email Users
Page113 9.5.2 Cell Phone Email Functions Learned by Users
Page114 9.5.3 Most Interesting Functions of Cell Phone Email
Page115 9.5.4 Expectation of Users for Cell Phone Email
Page116 9.6. Status of Netizens without Using Email
Page116 9.6.1 Reasons for Not Using Email
Page117 9.6.2 Will Non-Email Users Choose Email Service Next Year
Page118 Appendix: Research Methodology and Procedures
Page120 DisclaimersPour commander un exemplaire de cette étude,
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